Author: Chris Keenan

How To Create Marketing Campaigns Your Customers Will Engage With

By Chris Keenan on February 1, 2018

When it comes to creating a solid marketing campaign, it takes more than just creating ads and putting them out to the world. You need to truly know what you are saying and who you are trying to get in front of your ads. Research, A/B testing, and other considerations are a very basic but […]


How To Target Keywords in a Knowledgeable Manner On Google Ads

By Chris Keenan on January 25, 2018

Google Ads is a great platform for online paid marketing and really can offer a lot of insight and a general boost in your business’s online visibility. While there are many different moving pieces to Google Ads, one very important piece of the puzzle is bidding on keywords. What this means in the simplest terms […]


Four Best Strategies For Pest Control Marketing

By Chris Keenan on January 18, 2018

Pest control marketing seems easy enough. You have pests controllers, people need pest controllers, so the market should be there. While this is absolutely true and that pests are a necessary evil on the planet, there is still a strategy and a need for marketing, even in niches where the business is inevitable. There may […]


What Goes Into Paid Marketing Research For Pest Control

By Chris Keenan on January 11, 2018

You may be considering hiring a pest control marketer for your pest control operations, but may be confused as to what goes into the work. Potentially, you may feel like you can do the work yourself but for the best quality work, you would want to hire a professional paid internet marketer for your pest […]


New Year, New Budget? Why Budgets are Key for Small Business

By Chris Keenan on January 4, 2018

You have probably double, triple, or quadruple checked your budget for the last year. A budget is what keeps your small business in order with both incoming and outgoing money, right? Whether you are a hair salon, pest controller, or bakery, you need a budget and it needs to be followed to the best of […]


Pest Control Marketing in 2019

By Chris Keenan on December 28, 2017

Another year means another chance to take a look at your current marketing and see where you can improve for the next year. Whether you are doing the marketing yourself or are working with a paid marketer or marketing firm, it is a good idea to go over some main points you should be focusing […]


Why A Paid Marketer Should Be On Your 2019 Hiring List

By Chris Keenan on December 21, 2017

Your small business may have seen great amounts of growth organically through-out the year. Even with great organic growth, you may be considering how to take that growth and expand even more through paid advertising. While, technically, anyone can sign up for Google Ads paid advertising, is it worth signing up and paying money if […]


How To Drive Traffic To Your Small Business’s Website

By Chris Keenan on December 14, 2017

One major component of marketing your small business is how are you going to get people to notice you? While there are many options, you ultimately do want to focus on quality and not quantity. What we mean by this is that being on every social channel and every type of marketing plan is quantity, […]


Prepping for The New Year for Pest Controllers

By Chris Keenan on December 8, 2017

We are close to the end of the year and that means that while work is not wrapping up by any means, the 2017 calendar year will be. What comes with this may be an audit for the year in terms of the number of clients you served and how much you made at years […]


Marketing and Clients During The Holidays

By Chris Keenan on November 30, 2017

The end of the year and the holiday season can be very lucrative for marketing professionals and the clients they work with. The only way this can be a great part of the year, though, is with collaboration and working together to formulate a marketing strategy and plan that fits both the needs of the […]