Author: Chris Keenan

Best Promotional Material for Pest Control Businesses

By Chris Keenan on April 18, 2018

Pest control businesses can benefit greatly from marketing to boost their business exposure to their intended customers. You might not be sure where to start but coming up with a marketing campaign, how much you should be paying, or many other questions and considerations. This is where it might be good to get a general […]


Four Ways To Make 2019 A Great Year In Pest Control Marketing

By Chris Keenan on April 4, 2018

We are already into Quarter Two of 2019. If you are a pest controller or own a pest control business, you may be looking at your current Quarter One data and wondering if your marketing is working. Do you wish you had generated more leads to your business? Could you have received a better ROI […]


Five Tips For Increased Paid Marketing Success

By Chris Keenan on February 17, 2018

Paid marketing is a very valuable tool for companies both large and small. Whether you have a one-million dollar or a one-hundred dollar pest control budget, each holds importance on Google Ads and other paid marketing platforms. What many businesses need to remember is that paid marketing is never a “set and forget” type of […]


How To Create Marketing Campaigns Your Customers Will Engage With

By Chris Keenan on February 1, 2018

When it comes to creating a solid marketing campaign, it takes more than just creating ads and putting them out to the world. You need to truly know what you are saying and who you are trying to get in front of your ads. Research, A/B testing, and other considerations are a very basic but […]


How To Target Keywords in a Knowledgeable Manner On Google Ads

By Chris Keenan on January 25, 2018

Google Ads is a great platform for online paid marketing and really can offer a lot of insight and a general boost in your business’s online visibility. While there are many different moving pieces to Google Ads, one very important piece of the puzzle is bidding on keywords. What this means in the simplest terms […]


Four Best Strategies For Pest Control Marketing

By Chris Keenan on January 18, 2018

Pest control marketing seems easy enough. You have pests controllers, people need pest controllers, so the market should be there. While this is absolutely true and that pests are a necessary evil on the planet, there is still a strategy and a need for marketing, even in niches where the business is inevitable. There may […]


What Goes Into Paid Marketing Research For Pest Control

By Chris Keenan on January 11, 2018

You may be considering hiring a pest control marketer for your pest control operations, but may be confused as to what goes into the work. Potentially, you may feel like you can do the work yourself but for the best quality work, you would want to hire a professional paid internet marketer for your pest […]


New Year, New Budget? Why Budgets are Key for Small Business

By Chris Keenan on January 4, 2018

You have probably double, triple, or quadruple checked your budget for the last year. A budget is what keeps your small business in order with both incoming and outgoing money, right? Whether you are a hair salon, pest controller, or bakery, you need a budget and it needs to be followed to the best of […]


Pest Control Marketing in 2019

By Chris Keenan on December 28, 2017

Another year means another chance to take a look at your current marketing and see where you can improve for the next year. Whether you are doing the marketing yourself or are working with a paid marketer or marketing firm, it is a good idea to go over some main points you should be focusing […]


Why A Paid Marketer Should Be On Your 2019 Hiring List

By Chris Keenan on December 21, 2017

Your small business may have seen great amounts of growth organically through-out the year. Even with great organic growth, you may be considering how to take that growth and expand even more through paid advertising. While, technically, anyone can sign up for Google Ads paid advertising, is it worth signing up and paying money if […]