Three Ways To Adjust Pest Marketing Plans in 2019

By Chris Keenan on November 19, 2018

The new year is fast approaching and what better way to spend Quarter Four than going over your marketing data and see the return on investments. Was 2018 a good year in pest control marketing? How can you and your marketing team work together to make 2019 a better year? Below are three examples of […]


What Types of Lead Generation Can Help Pest Controllers

By Chris Keenan on November 19, 2018

Lead generation is the key to marketing success for pest controllers. Your leads are what drive you to people interested in your business. The key is to have a great lead to customer ratio. If you are having trouble gathering leads or even keeping leads interested, then you may need to check into how your […]


Four Ways To Attract New Customers To Your Pest Control Business Online

By Chris Keenan on November 9, 2018

Your pest control business model most likely focuses on retaining repeat customers but also acquiring new customers. How do you remain relevant online with online marketing? This question can be personal between each pest control company and could come down to many factors, both online and offline. We are here to focus on the online […]


Closing Out Quarter Four for Pest Control Operations

By Chris Keenan on October 25, 2018

The end of the year is approaching and that means having to look back at the books for your business metrics. While you may want to glaze over everything and just skim to the bottom line, you do not want to miss out on quarter four being a time to reflect and adjust your pest […]


Working Through Reviews Online For Pest Control Marketing

By Chris Keenan on October 10, 2018

Reviews are a very important part of any pest control business. With many individuals seeking reviews as a form of confidence when choosing a pest control operation to do business with, you need to make sure you have the reviews and that you are have open dialogue with those who leave you the reviews as […]


Four Lessons Learned in Paid Pest Marketing

By Chris Keenan on September 17, 2018

Pest marketing for pest control businesses is the way to get customers in your service area to pick up the phone and call you as compared to calling a competitor. For larger pest operations, the name is their marketing after years of success and building. For local pest marketers, paid marketing can look a little […]


How To Stand Out Among The Pest Control Competition

By Chris Keenan on August 31, 2018

You may find as a pest control business that you are not the only one in town. You might have local competition or be up against national pest control operations. Whichever situation you may be in, whether you are a small, mid-sized, or larger company, you can still stand out among the competition. Having a […]


Why Annual Readjustments to Paid Marketing Can Help Your Pest Control Business

By Chris Keenan on August 16, 2018

Marketing plans sometimes feel like they take a lot of time to create a comprehensive look at your pest operations and pest control marketing efforts. Why change something after you spent so much time creating the framework? Well, if you want expanded growth in your pest control business, then making small but meaningful adjustments to […]


Why Social Media Should Be An Extension Of Your Pest Control Marketing Strategy

By Chris Keenan on July 31, 2018

Paid marketing is a great place for pest control businesses to get a leg up in their business, reach their clients, and increase sales through Google Ads, Bing, and other platforms. But, social media can also be a great way to extend this paid marketing strategy, and even do a lot of the promotion for […]


How To Create and Optimize A Pest Control Blog For Marketing

By Chris Keenan on July 13, 2018

As this blog is being written, it is focused on helping pest controllers in the market to learn some new marketing skills be able to take the advice and run with it–if comfortable doing so. Ironically, pest control business owners can also take the idea of a blog as their own pest control marketing and […]