Author: Chris Keenan

Four Website Considerations for Pest Control Businesses

By Chris Keenan on November 9, 2019

Your website as a pest control business is a major driver into converting browsing individuals into customers. If their website experience is not great, they will easily jump onto the next website of a local competitor. When looking at your website and how it stacks up against the competition, you need to consider different aspects […]


Three Ways SEO Can Help Pest Marketing in 2020

By Chris Keenan on November 9, 2019

Pest controllers can benefit greatly from adding search engine optimization (SEO) into their 2020 marketing plans and beyond. SEO, while a slow crawl, can create some sustainable marketing efforts for your pest control business. Below are three ways SEO can help your pest control business and pest marketing efforts: SEO Can Help Organize Your Website […]


How to Close Out The Year in Pest Control Marketing

By Chris Keenan on November 1, 2019

Quarter Four is upon us again in pest control marketing and for pest control businesses it is an important time of the year. This is the time when efforts in pest marketing need to be evaluated for a head start into the new year. Waiting until after Quarter Four may force you to make haisty […]


How To Build a Solid Social Media Presence for Pest Marketing

By Chris Keenan on September 30, 2019

Social media may seem like it does not make sense for a pest control company to take part in. After all, creepy crawlies may not be the best promotional material. That could not be farther from the truth and having a social presence even in industries that seem like they would not fit the social […]


Four Ways To Potentially Spend Less Money On Paid Pest Advertising

By Chris Keenan on September 16, 2019

Paid advertising is just that–paying to advertise. While you do have to put money down, you may not always have to put the same amount down. Hopefully, over time, you will be paying less for advertising as you move forward with your pest control business. Below are a few ways in which to leverage marketing […]


The Best Ways To Utilize Google Ads In Pest Control Marketing

By Chris Keenan on September 4, 2019

Google Ads offers a wealth of capabilities and information for businesses who use the platform. Pest control businesses can benefit from taking the time to set up and evaluate all data provided by the platform. Here are a few ways Google Ads can be used for pest control companies to hone in on target audiences, […]


Why A Lead Generation Company Can Help Pest Control Companies in 2019

By Chris Keenan on August 22, 2019

If you are feeling as though you are not acquiring the number of leads or even type of leads you are hoping for, you may need a lead generation company to come in. While it may be a business expense, a lead generation company may actually net you more in the long-run. Having another set […]


How To Create A Marketing Plan In Pest Control

By Chris Keenan on July 5, 2019

You may be a new pest control business or may be in need of a marketing regroup for your business goals. Marketing plans may seem like a lot but if you are willing to put the time and work into creating a plan that understands both your business and your customer, you will have a […]


Three Ways To Market Your Pest Control Services Online

By Chris Keenan on June 13, 2019

Marketing your pest control business may seem like a big time commitment. You need to get your business out there, show your services and offerings, and pay money in hopes of a good return-on-investment (ROI). Online marketing for pest control should not be a daunting task and while there may be multiple ways to market […]


Three Ways To Drive Traffic To Your Pest Control Website

By Chris Keenan on May 30, 2019

You built your website and it looks great. You are following pest control marketing best practices for your website but how do you then drive people to your website? Depending on your locale and competition, word-of-mouth may not be enough, especially if you are new to the pest control world. Below are three ways to […]