Author: Chris Keenan

Checking In On Pest Control Customers is Good For PR & Marketing

By Chris Keenan on July 13, 2017

You may have treated their pest problem professionally and they loved working with your exterminator company, but time has passed and your name may have fallen into irrelevancy–even if the pest problem resurges. Checking in on customers periodically in the form of an email just reminding them that you are there for their pest control […]


Ways To Improve Your Adwords Rankings in Pest Control

By Chris Keenan on July 6, 2017

You may be a pest control business that knows enough about marketing to realize that having an Google Ads campaign can help get your business off the ground and seen by people in your coverage area. Although you have the account set up and have done the basics, there may be a bit more you […]


Top Search Engine Marketing Tactics For Pest Control Companies

By Chris Keenan on June 22, 2017

Marketing is a major part of the success of any business, including pest control companies. Without the smallest bit of marketing, which can come in many forms, the likelihood of people knowing your pest control operations are in business is much smaller. Now, if you have a storefront, people can see it and realize you […]


Simple Ways To Improve Pest Control Website For Search Rankings

By Chris Keenan on June 15, 2017

We have discussed website optimization at a marketing level, but there is also ways you–as a pest control business–can do small things to your website to make it more friendly for search engines. Not everything you do needs to be deeply involved in SEO, but the results you put in can have positive effects on […]


Pest Control Best Practices For Working With a Marketing Team

By Chris Keenan on June 8, 2017

We recently spoke about how it may be a wise move to hire a marketing firm to help you with your organic and paid marketing as a pest control company. If you do decide to move onto this next step, have found a marketing company that you work well with, and are ready to compile […]


Hiring a Marketing Company For Your Pest Control Business

By Chris Keenan on June 1, 2017

Our last post focused on the idea that, as a pest control business, you should definitely have a marketing plan. But, what if you honestly do not have the time to sit down and write even the most basic one up? Luckily, marketing firms are out there to help you out in your time of […]


Why Your Pest Control Company Should Create a Marketing Plan

By Chris Keenan on May 18, 2017

We have recently covered a series of different marketing tactics to help pest control companies serve well on local searches. While this information can be helpful, the real question may be “Why is this important?” It may seem far off for pest control companies to believe that the operations and pest control itself are just […]


Local Search Website Optimization for Pest Control

By Chris Keenan on May 11, 2017

Our blog series has covered different ideas on how pest control businesses can optimize their online presence to help with their local search rankings. As a refresher, unlike search rankings on Google that are macro, local search ranking factors come into play when you want to target people in your immediate location. There are ways […]


Google My Business Profile For Pest Control Companies

By Chris Keenan on May 4, 2017

To continue our discussion on local search ranking, we are now moving onto the second biggest factor in local placement on search engines–a Google My Business account. MOZ stated Google My Business as being the second most important factor in local search rankings for its ability to place your business on a local map within […]


Link Building for Pest Control Companies

By Chris Keenan on April 27, 2017

Pest control companies want to do well in local online searches because without that extra boost, you may be missed when someone is looking for pest control in their area online. You may still be doing old-school type marketing like billboards, pamphlets, and signs posted around the neighborhood, but with searches switching to online, search […]