Author: Chris Keenan

Link Building and The Process For Pest Controllers

By Chris Keenan on August 9, 2017

We spoke earlier about why keyword research is important to your pest control operations, but we wanted to dig a little deeper as to how you can complete the research itself. Keyword research is more than just finding a keyword such as “rat” or “rodent” and placing it in a keyword generator. If it were […]


Why Link Building Should Be Added To Your Monthly Pest Control Work

By Chris Keenan on August 4, 2017

As pest controllers, a link may not mean much to you. It’s simply just an underlined and clickable link to your page or someone else’s page. Ironically, it is actually a major part of search engine optimization that can lead to your business becoming more prominently shown online while also creating local and online partnerships […]


Take The Time For Keyword Research in Pest Control

By Chris Keenan on July 27, 2017

Who knew words could pack such a punch on your website? You sometimes just think that someone quickly typed out a quick blurb about your business and that’s it. Well, maybe for some businesses who quickly slapped together a website, but for those companies that want to do well on search engines and provide a […]


Email Marketing for Pest Control Companies

By Chris Keenan on July 20, 2017

Sometimes, even sending one email can be daunting for pest control companies, but sending multiple? It may send shivers up your spine–especially when your main goal isn’t to send emails but to keep homes pest-free. While it is easy to shrug your shoulders and move forward, email marketing can be a great way to keep […]


Checking In On Pest Control Customers is Good For PR & Marketing

By Chris Keenan on July 13, 2017

You may have treated their pest problem professionally and they loved working with your exterminator company, but time has passed and your name may have fallen into irrelevancy–even if the pest problem resurges. Checking in on customers periodically in the form of an email just reminding them that you are there for their pest control […]


Ways To Improve Your Adwords Rankings in Pest Control

By Chris Keenan on July 6, 2017

You may be a pest control business that knows enough about marketing to realize that having an Google Ads campaign can help get your business off the ground and seen by people in your coverage area. Although you have the account set up and have done the basics, there may be a bit more you […]


Top Search Engine Marketing Tactics For Pest Control Companies

By Chris Keenan on June 22, 2017

Marketing is a major part of the success of any business, including pest control companies. Without the smallest bit of marketing, which can come in many forms, the likelihood of people knowing your pest control operations are in business is much smaller. Now, if you have a storefront, people can see it and realize you […]


Simple Ways To Improve Pest Control Website For Search Rankings

By Chris Keenan on June 15, 2017

We have discussed website optimization at a marketing level, but there is also ways you–as a pest control business–can do small things to your website to make it more friendly for search engines. Not everything you do needs to be deeply involved in SEO, but the results you put in can have positive effects on […]


Pest Control Best Practices For Working With a Marketing Team

By Chris Keenan on June 8, 2017

We recently spoke about how it may be a wise move to hire a marketing firm to help you with your organic and paid marketing as a pest control company. If you do decide to move onto this next step, have found a marketing company that you work well with, and are ready to compile […]


Hiring a Marketing Company For Your Pest Control Business

By Chris Keenan on June 1, 2017

Our last post focused on the idea that, as a pest control business, you should definitely have a marketing plan. But, what if you honestly do not have the time to sit down and write even the most basic one up? Luckily, marketing firms are out there to help you out in your time of […]